Roofing has a trust problem it did not earn. Enough door knockers and storm chasers have burned enough homeowners that people now approach a roofer sideways. That is expensive for you, and it is also the easiest thing on this page to fix.
$990 fixed · Live in 7 days · You see it before you pay
No ABN, no insurance, no licence, no address, no faces. To a homeowner who has been warned about roofers, an anonymous site is a red flag, not a neutral.
A leak is today and urgent. A restoration is a planned few thousand dollars. Same trade, completely different customer, and one page cannot talk to both.
Your customer does not go on the roof. If every photo is a close up of a ridge cap, they cannot see what their house will look like. Roofers lose more work to bad photos than to price.
Colorbond versus tile is a research search, not a buying one, and that is exactly why it is worth having. You get in front of them while they are deciding, months before they ring anybody.
Two kinds. The wide one from the footpath showing the whole house finished, which is what the homeowner is buying. And the ugly one from up top showing what was actually wrong, which is what justifies your quote.
launch price, first 3 clients
Your site, looked after. Like a tool that never goes blunt. Cancel any time, no lock-in.
Your site gets built first. You look at the real thing, not a promise, before a cent changes hands.
The number you see is the number you pay. Quoted upfront, no surprise invoice at the end.
Nothing goes live until you are happy with it. If it is not right, there is no charge until it is.
Seven days from your photos landing to your site being live. If I run over, your first month of Digital Caretaker is free.
Once it is live, if it is not right within 14 days you get your money back. Full stop.
One page on a client's site, published in June with nothing behind it. Seven weeks later it had been seen nearly 10,000 times in Google search. The client is named, the site is linked, and every figure has a date on it.
Then the site needs to be ready before the wave, not during it. Pages take a while to get traction with Google, so the honest advice is build it in the quiet months and let it be sitting there when the wind comes through.
Not fixed ones for roofing, and I would not pretend otherwise. What works is a page explaining what moves the price, which does the same job of filtering time wasters without you committing to a number.
Yes. For your trade it is worth having, it saves a trip and it starts the conversation with something real.
You are not competing with the other good roofers. You are competing with the last bloke who took a deposit and vanished. Look like the opposite of him.
Real person, no call centre
Other trades I build for