A homeowner ringing about a driveway has usually already decided what they want it to look like. Exposed aggregate, honed, coloured, plain grey with a broom finish. They have seen one down the street. They are not shopping for a concreter, they are shopping for that look, and whoever shows it clearly gets the call.
$990 fixed · Live in 7 days · You see it before you pay
Exposed aggregate is a search on its own. So is honed concrete. If your site says concreting services and shows one grey slab, you are invisible to the person who already knows what they want.
A shed slab customer is a builder or an owner builder with a plan in his hand. A driveway customer is a homeowner with a Pinterest photo. Same concrete, opposite conversations.
Concreting quotes vary wildly and everybody knows it, so people hesitate. A page explaining what actually drives a concrete price, access, prep, thickness, finish, gets you the phone call from the serious ones.
The finish words are the ones with the money behind them. Exposed aggregate driveway is a person about to spend real money who has already made the design decision. That deserves a page, not a bullet point.
Close ups of each finish in daylight, taken from about a metre up, so someone can actually see the aggregate or the sheen. Then one wide shot of the finished driveway with the house in it. Sun helps. Wet concrete photographs badly, so give it a day.
launch price, first 3 clients
Your site, looked after. Like a tool that never goes blunt. Cancel any time, no lock-in.
Your site gets built first. You look at the real thing, not a promise, before a cent changes hands.
The number you see is the number you pay. Quoted upfront, no surprise invoice at the end.
Nothing goes live until you are happy with it. If it is not right, there is no charge until it is.
Seven days from your photos landing to your site being live. If I run over, your first month of Digital Caretaker is free.
Once it is live, if it is not right within 14 days you get your money back. Full stop.
One page on a client's site, published in June with nothing behind it. Seven weeks later it had been seen nearly 10,000 times in Google search. The client is named, the site is linked, and every figure has a date on it.
Then the site does two jobs. It reassures the builders who already know you, and it picks up the homeowner driveway work that pays better per square metre. Both can live on the one site without clashing.
Only if you want to, and only if it is real. I will not invent a price for you. The page explaining what drives the number usually works better than a rate that gets read out of context.
Send them all. Picking and cropping them is my job and it is included in the $990.
They already know what they want it to look like. Be the one who shows them theirs.
Real person, no call centre
Other trades I build for